RESEARCH

 

 

MULTIFAMILY INDUSTRY Leaders Survey: Attitudes and Outlook about the Multifamily Industry from Industry Leaders (July 2016)

Since 2009, J Turner Research has been conducting the Leaders Survey —an annual study of senior level executives in the multifamily industry. The purpose of the survey is to gauge their attitudes and expectations about issues central to the industry. This Leaders Survey trend report represents the responses and trends for the last seven years.

 

Marketing to Different Generations: Emerging Online, Language, and Lifestyle Trends: Courting The Baby Boomers (Oct 2015)

Over the past couple of decades those 65 years and older have been moving around the country at a substantial pace, but not everywhere evenly. Some cities and metropolitan regions have experienced dramatic growth in their 65-plus populations, whereas others have seen a decline. With over 25,000 responses, this survey represents more than 500 properties. This survey was conducted by J Turner Research in partnership with Multifamily Executive.


Resident Lifestyle Preferences: An Insight

We have conducted surveys of 27,642 apartment residents who have shared their lifestyle preferences in an exclusive survey by J Turner Research in partnership with Multifamily Executive.


What Millennials Want: Residential Preferences in Student Housing Design and Amenities (2013)

College and university students across the country offered their preferences on housing location, design, amenity preferences, as well as the major influences on their housing selection.


eBook: What Do Residents Want? Top 10 Technology Trends Survey Results (2012)

Capitalize on prospect and resident technology preferences in apartment search and amenities.


What Do Residents Want? (2012)

Trends in Resident Technology & Communication Preferences


Evolving Resident Demographics (2011)

Marketing to the Millennial & Baby Boomer Generations


Student Technology Findings (2011)

Findings from the survey on students' use of technology.


Industry Outlook (2011)

A survey of industry leaders on the outlook for 2011.


Prospects Research (2010)

A snapshot of findings from J Turner Research’s ongoing exit interviews of prospects shopping for an apartment community.


JPI Management: Case Study (Aug 2008)

Customer Service Measurement Provides Valuable Insight into Prospect Satisfaction and Sales Process.


Prospects Research (2008)

A snapshot of findings from J Turner Research’s ongoing exit interviews of prospects shopping for an apartment community.


Understanding Consumer Trends (2008)

An inside perspective on consumer demands as viewed by apartment management.


J Turner Research Facebook Installation Guide

Simple instructions to help guide you through the installation process.