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ORA^®

The Only Comprehensive and Unbiased Multifamily Reputation Score

The ORA^® (Online Reputation Assessment) Score, unique to the multifamily industry, is the only inclusive reputation score that monitors ratings for any community that receives an online review.

Complete Reputation Score
Property & Company Scores
Resident Are Using ORA

Get Your Score

Complete Reputation Score
Property & Company Scores
Resident Are Using ORA

Get Your Score

A Smart Reputation Strategy Starts With ORA^®

It all starts with your ORA^® Score. ORA^® determines your overall online reputation performance and begins the process of understanding how your residents and prospects feel about your community.

One score that says so much

The ORA® statistical model aggregates and analyzes online ratings and reviews for any community that receives them across multiple review sites and ILSs to generate a single score on a 0-100 scale, that is easy to monitor, rank, and improve.

Even Residents are using it!

ORA® is no longer just an industry score—residents are now using it to choose their next happy home.

ORA^® Power Rankings

We understand that achieving a positive online reputation takes strategy and work. That is why J Turner celebrates the best of the best in online reputation every year in our annual power rankings. Check out our past, current and future rankings showcasing the reputation geniuses.

View Rankings

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Residents Can Now Check The ORA^® Score For Your Community!

Using the ORA® app, residents and prospects now have the power to choose their next happy home with confidence. Will you make the cut?

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Need To Know More About ORA^®?

Common Questions

There are numerous reputation scores out there. We have compiled a list of frequently asked questions about ORA® to help you understand why the multifamily industry has adopted ORA® as its reputation benchmark.

View Common Questions

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