ORA®

The Only Comprehensive and Unbiased Multifamily Reputation Score

The ORA® (Online Reputation Assessment) Score, unique to the multifamily industry, is the only inclusive reputation score that monitors ratings for any community that receives an online review.

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    Complete Reputation Score
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    Property & Company Scores
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    Resident Are Using ORA

 

  •  
    Complete Reputation Score
  •  
    Property & Company Scores
  •  
    Resident Are Using ORA

A Smart Reputation Strategy Starts With ORA®

It all starts with your ORA® Score. ORA® determines your overall online reputation performance and begins the process of understanding how your residents and prospects feel about your community.

One score that says so much

The ORA® statistical model aggregates and analyzes online ratings and reviews for any community that receives them across multiple review sites and ILSs to generate a single score on a 0-100 scale, that is easy to monitor, rank, and improve.

 

Even Residents are using it!

ORA® is no longer just an industry score—residents are now using it to choose their next happy home.

ORA® Power Rankings

We understand that achieving a positive online reputation takes strategy and work. That is why J Turner celebrates the best of the best in online reputation every year in our annual power rankings. Check out our past, current and future rankings showcasing the reputation geniuses.

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Want To See How Residents Can Check The ORA® Score For Your Community?

Using the ORA® app, potential residents now have the ability to utilize the ORA® score as the final determining factor in their apartment search for the communities they are interested in calling home.

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Need To Know More About ORA®?

Common Questions

There are numerous reputation scores out there. We have compiled a list of frequently asked questions about ORA® to help you understand why the multifamily industry has adopted ORA® as its reputation benchmark.

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Knowing your ORA® score leads to a more brilliant online reputation strategy.

Request your ORA® score today to see where you stand.