A Smart Reputation Strategy Starts With ORA®
It all starts with your ORA® Score. ORA® determines your overall online reputation performance and begins the process of understanding how your residents and prospects feel about your community.
One score that says so much
The ORA® statistical model aggregates and analyzes online ratings and reviews for any community that receives them across multiple review sites and ILSs to generate a single score on a 0-100 scale, that is easy to monitor, rank, and improve.
Even Residents are using it!
ORA® is no longer just an industry score—residents are now using it to choose their next happy home.
ORA® Power Rankings
We understand that achieving a positive online reputation takes strategy and work. That is why J Turner celebrates the best of the best in online reputation every year in our annual power rankings. Check out our past, current and future rankings showcasing the reputation geniuses.
Need To Know More About ORA®?
There are numerous reputation scores out there. We have compiled a list of frequently asked questions about ORA® to help you understand why the multifamily industry has adopted ORA® as its reputation benchmark.