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    The Only Multifamily Specific, All-In-One Platform Designed to Improve Resident Experience

    You can elevate your reputation strategy with our exclusive tool, designed to help your multifamily organization manage every aspect that impacts it.

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    Wood-Partners

    What We Do

    Explore our solutions designed to enhance your resident experience and complete your overall reputation strategy.

    Gain Insights
    Streamline Feedback
    Improve Reputation
    Boost Engagement
    Increase Visibility
    Track Performance
    Personalized Assistance

    The Secret is ORA®

    Collect data

    Monthly, J Turner Research collects all visible online ratings for any apartment community from leading review sites and ILSs.

    Analyze Data

    We analyze data for quality and use a proprietary algorithm to assess a community's overall online reputation performance.

    Assign the Score

    Every community with online ratings is assigned a monthly ORA® score, regardless of being our customer, to aid their reputation journey.

    ORA® (Online Reputation Assessment)

    J Turner Research pioneered the ORA® statistical model. It aggregates and analyzes online ratings for any community that receives them. The model includes ratings across a complete list of review sites and ILSs to generate a single score on a 0-100 scale that is easy to monitor, rank, and improve. Access ORA® scores nationwide with our ORA® Monitoring tool for benchmarking and competitor insights.

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    ORA® Power Ranking

    Discover the power of the ORA® Power Ranking - an independent monthly ranking of apartment properties and management companies based on ORA® score performance. At J Turner Research, we are proud to partner with Multifamily Executing to publish this influential ranking, open to all property and management companies, regardless of whether they are J Turner Research clients. Visit our ORA® Power Ranking page to access past and upcoming rankings and gain valuable insights into the multifamily industry's top-performing properties and management companies.

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    View Rankings

    ORA® App

    70% of residents choose to live in apartment communities with a better online reputation. See the metric that residents are using as their final step in selecting their next happy home.

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    Improving Resident Experience

    Our clients trust our tools to improve resident experience and increase retention. Hear from our partners how our powerful data insights and personalized solutions have helped their businesses thrive.

    We have been using J Turner's products for quite some time now and it has given us an edge in managing our online reputation.

    Alex O' Brien, President
    Cardinal Group Management
    HubSpot Video

    We have been using J Turner's products for quite some time now and it has given us an edge in managing our online reputation.

    Alex O' Brien, President
    Cardinal Group Management

    We recognize that the more feedback we get, the easier it is for us to identify those trends and come up with efficiencies to make our business better.

    Michele Bettinazzi, Customer Experience Manager
    PeakMade
    HubSpot Video

     

    We recognize that the more feedback we get, the easier it is for us to identify those trends and come up with efficiencies to make our business better.

    Michele Bettinazzi, Customer Experience Manager
    PeakMade

    The reputation of Dayrise is very important to me and everyone who works here, so to have that information really helps us to run our business.

    Suan Tinsley, Partner
    Dayrise Residential
    HubSpot Video

     

    The reputation of Dayrise is very important to me and everyone who works here, so to have that information really helps us to run our business.

    Suan Tinsley, Partner
    Dayrise Residential

    J Turner connects me with every one of the 4,220 units that live within our portfolio. 

    Robert Martinez, CEO & Founder
    Rockstar Capital
    HubSpot Video

     

    J Turner connects me with every one of the 4,220 units that live within our portfolio. 

    Robert Martinez, CEO & Founder
    Rockstar Capital

    We have been using J Turner's products for quite some time now and it has given us an edge in managing our online reputation.

    Alex O' Brien, President
    Cardinal Group Management
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    We have been using J Turner's products for quite some time now and it has given us an edge in managing our online reputation.

    Alex O' Brien, President
    Cardinal Group Management

     I have to say, I love this service.  It saved us two bad reviews at 38° North.  We were able to fix them within 24 hours and get them to 5 stars.

    Rebecca Jones, Executive Portfolio Manager
    FPI Management
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     I have to say, I love this service.  It saved us two bad reviews at 38° North.  We were able to fix them within 24 hours and get them to 5 stars.

    Rebecca Jones, Executive Portfolio Manager
    FPI Management
    Resident Satisfaction Case Study
    Resident Satisfaction Case Study
    Resident Satisfaction Case Study
    Resident Satisfaction Case Study
    video preview (1)
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    Discover the benefits of partnering with J Turner Research today

    Join the growing community of industry leaders who trust us to provide essential resources and insights to help them enhance their reputation and improve their overall performance.
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    Featured Resources

    Download Now
    The Mechanics of Online Review Sites and ILSs: Ninth Edition
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    Insights from the #1 Student Housing Company
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    2022 ORA® Power Rankings Year-End Summary
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