The 13th Edition of The Mechanics of Online Review Sites and ILSs

For over a decade, J Turner Research has been the undisputed authority on online reviews in the multifamily industry. Our annual report, The Mechanics of Online Review Sites and ILSs, is the definitive guide to understanding the critical role of resident feedback in today's rental landscape. We pioneered this research in 2012, and our consistent, comprehensive analysis has made us the sole provider of this level of deep-dive insights.

Now in its landmark 13th edition, Mechanics presents the most current multifamily review trends, summarizing 2024. Our findings are backed by the most robust dataset available: we meticulously monitor all lifetime reviews for 144,253 multifamily properties nationwide, across all major review sites and ILS’s. An overwhelming 94% (134,897) of these properties have at least one review, proving the significance of this feedback in the modern renter journey.

This edition draws upon a massive database of 18,003,141 reviews, analyzing the feedback on over 8 million individual units. This data, unique to J Turner Research, provides unparalleled insights for benchmarking and strategic planning.