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Wednesday, March 21, 2012

J Turner Research’s Annual TALi Score Measures & Ranks Resident Satisfaction Scores

Houston: J Turner Research, a leading marketing research firm exclusively serving the multifamily industry, today recognized Bozzuto Management Company’s “Edgewater” community in Philadelphia, Pa. for delivering exceptional customer service to its residents throughout the year. The annual Turner Apartment Loyalty Index (TALi) measures residents’ overall satisfaction level based on a variety of criteria during their stay and ranks the community’s score based on this data. Edgewater achieved the highest TALi ranking of properties surveyed nationwide, and five additional Bozzuto properties ranked in the TALi top 35.

“We are very proud to acknowledge Edgewater as the top performing community with this award from J Turner Research,” said Joseph Batdorf, principal of the company.  “Delivering a positive living experience for residents is a challenging and all encompassing objective which directly influences a resident’s satisfaction, renewal intent and likelihood to refer a friend – three key performance indicators directly tied to a community’s ability to deliver exceptional customer service in today’s competitive marketplace.” Data for the rankings was collected by J Turner Research based on a random monthly sampling of resident responses to a variety of customer service related questions.  Participating respondents are given the opportunity to share feedback regarding their interaction with community personnel, willingness to provide a referral to the community and satisfaction with maintenance requests, etc. Responses are converted into a unique TALi score and ranked on a scale of 0-10.  Communities achieving a TALi score equal to or greater than 7.5 are recognized as part of an elite ranking of communities for their ability to deliver exceptional customer service to residents throughout the year.

“Bozzuto Management Company is very proud to receive this honor on behalf of “Edgewater” and all of our customer-focused properties and their teams,“said Julie Smith,President, Bozzuto Management Company. “At Bozzuto, we pride ourselves on providing customers with the highest levels of customer service and working with J Turner Research ensures we have an unbiased method of measuring and improving our communities’ performance. The TALi award is evidence of our constant efforts to solicit feedback from our residents and to continually raise the customer service bar.”

Edgewater is the address for luxury apartments in Philadelphia, PA. Each pet friendly apartment home features unique details with floor plan options to fit any budget. Apartments feature natural lighting, walk-in closets and open kitchen plans with beautiful cabinets and counter tops as well as built-in appliances. Community amenities include a 24-hour fitness center; clubroom with plasma HDTV, fireplace, and catering kitchen; controlled building access; a fenced quarter acre “Bark Park” and controlled onsite parking with 75 basement, direct-access spaces and 475 plus garage spaces in an adjacent garage. Edgewater is located on the Schuylkill River with walking and biking trails right at residents’ doorstep. For more information about visit Edgewater online.

If you would like to schedule an interview with an executive from J Turner Research please contact Chris Wood at (303) 682-3945orchris@linnelltaylor.com.  To speak with an executive from Bozzuto Management, please contact Lauren McDonald at (301) 623-1579 or lmcdonald@bozzuto.com. To learn more about the J Turner Research’s prospect and resident survey programs visit www.jturnerresearch.com.

About J Turner Research
Based in Houston, J Turner Research specializes in developing and executing innovative and affordable research services for multifamily owners/operators of both student and conventional apartment communities. Utilizing an e-mail based survey program, J Turner Research accurately measures the perceptions of prospective and current residents to help owners better understand how to optimize operational and marketing efficiencies within a portfolio of communities.For more information, or the latest research results, please call (281) 558-4840 ext. 300 or visit www.jturnerresearch.com.

About Bozzuto Management Company
Voted Property Management Company of the Year in 2011 by Multi-Housing News, and in 2000 and 2009 by the National Association of Home Builders (NAHB), Bozzuto Management Company offers the finest in apartment living and management services. With more than 115 properties in exceptional locations throughout the East Coast, Bozzuto Management provides a resident experience that is truly beyond compare. The company is a subsidiary of The Bozzuto Group, a full-service real estate firm headquartered in Greenbelt, Maryland. For more information, visit www.bozzuto.com.